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The Creative Entrepreneur: Learn by Doing Series

The Creative Entrepreneur: Learn by Doing Series is a step-by-step hands-on classes that will teach creative individuals earn extra money doing something they are passionate about, using the skills they already have.

Participants may choose to enroll in the entire series or attend any topic separately.

Finding The Business That’s Right For You

Course Details

Overview

More and more people want to start their own business and are asking: “What is the best business idea to start?” Anyone can come up with a good idea, but a profitable idea entails a different kind of thinking. A successful business starts with a clear vision and a thorough understanding of yourself and the opportunities available to turn that vision into reality.

Finding The Business That’s Right For You the first course in The Creative Entrepreneur Series, is a 1-day “no biz jargon” step-by-step workshop that will guide you through a process of finding the profitable business that’s right for you.

Topics Include:
  • Developing An Entrepreneurial Mindset
  • Setting Your Vision
  • Discovering Your Super Powers
  • Recognizing Opportunities
  • Generating Business Ideas
  • Defining Your Product or Service
  • Validating Your Business Idea
  • Creating Your Business Model
Target Audience

This course is designed for anyone who wants to turn their creativite skills into a side business idea that people are willing to pay for.

  • An employee who want to retire from the corporate world or just earn extra income from a side job;
  • A homemaker who want to start a home-based business;
  • A creative with no business background who want to turn their skills into a profitable business
Start A Side Business: Doing Something You Love

Course Details

Overview

Many creatives are natural born entrepreneurs but lack the business savvy to make it profitable or scale it up.

Build a business around your lifestyle. Whether you have a product or a service idea, you will learn the entrepreneurial mindset to get you started.

Start a Side Business doing something you love is a 2-day crash course that will teach passionate individuals the fundamentals of starting your own creative venture, or earn extra money on the side using the skills you already have.

No biz jargons here, just plain and practical lectures, case studies, exercises and ready made templates to start you off in the right path, while avoiding the common business mistakes.

Topics Include:
  • Your Business Idea
  • The 1 Page Business Plan
  • Building A Portfolio
  • Creating A Price Structure
  • Online Marketing Strategies
  • Looking for Clients
  • Writing Proposals
  • Writing An Elevator Pitch
Target Audience

This course is specifically designed for the right-brain dominant creatives who want to learn the fundamentals of starting a business venture in a non-business like way.

  • Creative Professionals / Hobbyists
  • Artists / Musicians
  • Business Owners
  • Professionals
  • Full-Time or Part-Time Employees
  • Stay at Home Parent
Stand Out Branding: Your Business or Personal Brand

Course Details

Overview

In a crowded marketplace where you face challenges from competition, getting clients or getting hired, branding is the solution.

Every individual, every business already has a brand. Learn how to shape your brand and set it apart from everyone else's. Simply put, branding should be the first step you should take to position your self or your business for success.

Stand Out Branding your business or personal brand is a 1-day step-by-step workshop that will guide you through the branding process with easy to understand lectures, case studies, exercises, and ready made templates.

In this course, you will develop your brand message and visual strategies that will effectively communicate it to your ideal audience.

Topics Include:
  • Understanding You/Your Business
  • Defining Your Audience
  • Defining Your Brand
  • Naming Your Business
  • Designing Your Brand Identity
  • Creating A Mood Board
  • Creating A Brand Guideline
  • Branding Your Website
  • Branding Your Social Media
  • Promoting You/Your Business
Target Audience

This course is designed for anyone who wants to learn business or personal branding to stand out and get results.

  • Creative Professionals / Hobbyists
  • Artists / Musicians
  • Business Owners
  • Professionals
  • Full-Time or Part-Time Employees
  • Stay at Home Parent
Blogging 101: For Business or Personal Brand

Course Details

Overview

Blogging is more than taking a selfie or a photo of your food and uploading it on social media or a blog site.

Blogging has become a powerful tool, and a cost effective marketing strategy, to promote your product or service to potential clients. Many individuals blog to share their knowledge and expertise, as well as their journeys and experiences.

One major challenge of blogging is running out of ideas to write about.

Blogging 101 for business or personal brand is a 1-day step-by-step workshop that will guide you through a process of publishing effective blog posts and creating a solid blogging strategy to come up with contents that will boost your business or professional career in a consistent basis.

Topics Include:
  • Why blog for your business?
  • Discovering your blog niche
  • Understanding your business
  • Setting goals for your blog
  • Knowing your target audience
  • Generating blog topics and titles
  • Creating content strategy
  • Organizing your content
  • Publishing your first post
  • Promoting your posts
Target Audience

This course is specially designed for both newbies who want to publish their first blog post, and novice bloggers who want to take their blogging to the next level.

  • Creative Professionals / Hobbyists
  • Artists / Musicians
  • Business Owners
  • Professionals
  • Full-Time or Part-Time Employees
  • Stay at Home Parent
DIY Wordpress Website: The Easy Way Using Divi Visual Page Builder

Course Details

Overview

Having a website for your business is essential to take advantage of opportunities. Having a personal website on the other hand can be a great strategy for showcasing your skills and expertise.

Do-lt-Yourself WordPress Website is a 2-day step-by-step hands-on workshop that will teach non-techies how to build a complete, fully customized, ready to launch website for your business, blog, or portfolio from scratch that looks great on any computer, tablet and smart phone. No coding or design experience necessary.

The Divi Builder is a visual drag and drop page builder that can be used for any WordPress theme. It is the easiest and quickest way to get your site up and running in no time.

Test drive the power of Divi in this 2-day workshop and experience why it is the most popular website builder for WordPress in the market today.

Topics Include:
  • Getting a Domain Name and Hosting
  • Install and Configure WordPress
  • Free vs. Premium Themes
  • Install and Configure Divi Theme
  • Creating Pages
  • Customizing Website
  • Uploading Content
  • Essential Plugins
Target Audience

This course is designed for non-techies who want to build a fully customized website either for business or personal use.

  • Creative Professionals / Hobbyists
  • Artists / Musicians
  • Business Owners
  • Professionals
  • Full-Time or Part-Time Employees
  • Stay at Home Parent
Fees & Discounts

Take all 5 courses, or take only the courses you want.

Course Price
Finding The Business That’s Right For You (1 day) ₱1,450
Start A Side Business: Doing Something You Love (2 days) ₱2,450
Stand Out Branding: Your Business or Personal Brand (1 day) ₱1,450
Blogging 101: For Business or Personal Brand (1 day) ₱1,450
DIY WordPress Website: The Easy Way Using Divi Visual Page Builder (2 days) ₱2,950
Take all 5 courses (20% discount) or pay only 7,800
(Savings of 1,950).
The instructor

Carlo Mesina is an entrepreneur, business coach, and a freelance web and brand designer.

He is the founder of Brand By Design Co. (www.brandbydesignco.com), a branding and web design company that helps small businesses stand out from the competition.

Carlo also teaches business and hospitality management classes at the DLS-College of Saint Benilde graduate and undergraduate programs.

 

DATE(S):
  • See schedule below
TIME:

9 AM to 5 PM

INSTRUCTOR(S):
FEE:

The fee depends on whether you want to take the full workshop series, i.e., all 5 courses, or just take the individual courses. Please see Fees & Discounts

Includes materials, lunch and snacks.

Be sure to read the Registration Info before registering.

Register

Note: Your seat is not confirmed until we receive a 50 percent down payment.

Course Date(s)
Payment

Deposit payment at your nearest Rizal Commercial Banking Corporation (RCBC) branch, in the name of Philippine Center for Creative Imaging, S/A 1-249-91545-5. Fax deposit slip to 892-5281 with your name and class details. Surrender deposit slip on first day of class to get official receipt.

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