Designing Effective Product Labels and Packaging (Live Virtual Classroom)

Duration: 3 sessions | 3 hours/session

Fee: ₱4,000

This course delves into the creative and technical process of Designing Product Labels and Packaging, including appropriate material use and design research. Participants will create a <brand> on the fly and incorporate it on the packaging design, including rendering 3D Digital Mockups.

This course provides live instructor-led demonstration and discussions, student engagement and on-the- spot hands on exercises using Zoom, Google Classroom and Adobe Illustrator CC. A design brief will be given to the students to accomplish, with presentation of final project on the last day.

Course Outline

Session/Day

Lessons

1

Branding Design

  • Creating a Logo from a Creative Brief
  • Developing Logo Studies
  • Creating a Color and Font Palette

2

Label and Packaging Design

  • Deciding on the Product Container
  • Determining Label and Packaging Dimensions
  • Determining Artwork Frames and Artwork Bounds
  • Creating Flat Artwork for Label and Box Designs
  • Creating Dielines for Box Packaging

3

Creating 3D Digital Mockups

  • Creating Map Art from Flat Artwork
  • Determining Surfaces for Map Art
  • Creating Mockups with 3D Extrude and 3D Revolve

Prerequisite:

Basic knowledge in using graphic design software such as Adobe Illustrator or CorelDRAW, Adobe Photoshop, and Adobe InDesign.

Requirements:

Students must have Adobe InDesign and Photoshop and/or Illustrator/CoreDraw, Zoom application and stable internet connection.

  1. Lifetime Free Refresher 
  2. Enroll in our L2C (Learning to Certification) programs and get a globally recognized certificate.

This course is part of the following Modules and Full certificate program:

Fees: ₱4,000 inclusive of VAT.
Includes materials & e-certificate at the end of the class.

Duration:  3 sessions | 3 hours per session | 9 hours total

Schedule: Check the UPCOMING SCHEDULES below.

UPCOMING SCHEDULES

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This course is designed to enhance the knowledge, desirable attitudes, and skills in operating a camera and composing a subject; setting up studio lights, equipment, and accessories; performing post-production stages; and presenting finished products in accordance with the industry standards.