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The countrys premier digital arts training center

Photography Master Class

Making your first steps as a serious photographer? This package not only gets your feet wet, it immerses you in the art and science of photography. But don't be intimidated if you have no background in either art or science. Principles and techniques are made digestible and easy to follow. Exercises are done with the instructor at your elbow, not done at home for the student to figure out.

Because photography is all about light and not just camera operation and composition, the program includes basic studio lighting for portraits and image editing with Lightroom, the program designed and optimized for needs of photographers.

Digital Camera Fundamentals (1 day)

If you're getting into digital photography, understanding digital cameras is absolutely essential. This comprehensive one-day seminar explains in simple terms what you need to know about buying the perfect camera for your needs. It describes the many camera features to consider, why they are important and how they affect your photographs. If you already have a digital camera, this seminar will give you a better understanding of your camera's capabilities and limitations.

  • Advantages of Digital Photography
  • Kinds of Digital Cameras
  • The Process of Digital Photography
  • How Does a Digital Camera Work
  • The Digital Photograph
  • Anatomy of a digital camera
    • Image sensor
    • Resolution
    • Aspect ratio
    • Color depth
    • White balance
    • Sensor Sensitivity
    • Frame rate
    • Image storage & downloading images
    • Preview screen & viewfinders
    • Lenses
    • Batteries
    • Image compression & file formats
    • Histogram
    • Color Space
  • Technology Limitations of a Digital Camera

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Basic Photography (3 days)

This course caters to all kinds of participants — from amateurs to professionals in the making — and will cover digital SLR (single-lens reflex), Mirrorless interchangeable-lens and prosumer cameras. It will concentrate on basics of photography.

  • Objectives of photography
  • Lenses and their attributes
  • Camera controls: Focusing, aperture and shutter speed controls
  • Getting the correct exposure
  • Understanding depth of field
  • How to capture motion
  • Creative exposure and advanced exposure techniques
  • Developing your eye: Composition
  • Filters and hoods
  • Creative use of camera flash

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Strobist Photography: Creative Techniques with Portable Flash (1 day)

If you are already familiar with shutter speed, aperture, and ISO, then you have the fundamentals to dramatically improve the quality of your flash photos.

Itching to shoot better portraits? Better still life and product shots? But can't afford studio flash? Well, itch no more--we'll show you how to produce professional studio photos with affordable, portable, camera flash. Even the pros resort to camera flash in the field or indoors, some all the time and not just occasionally.

How do you control the intensity? Create soft shadows that don't scream "flash photography?" Balance the flash with available light? Or eliminate available light altogether?

The class will be handled by renowned wedding photographer Richel Mascariñas, who encounters "portable flash" situations all the time when shooting brides and bridal accessories. He'll shares the key concepts and techniques behind effective and creative lighting with flash. He will start with simple techniques that improve the results from a camera's built-in flash. He then focuses on fill flash techniques and on using flash as the key light.

  • Explanation of the principle behind the flash photography
  • The advantages of external flash vs. built-in flash
  • Balancing act of ambient and flash
  • Flash ranges and modes
  • How to use the rear or second curtain
  • How to use high sync for sports photography
  • How to use the macro ring flash for flash photography
  • How to use flash modifiers with the flash
  • How to use fill-in flash for various kinds of subject, e.g., shooting people against dramatic sunset
  • Adding a second flash
  • Purchasing a flash

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Studio Portrait 101: Extraordinary Portraits of Ordinary People (3 days)

It's great news if you measure the potential size of the market. Bad news if you're not trained to handle the ordinary-looking, the subject who has four left feet when posing, the unphotogenic, the overweight and underweight, the eyebags and big ears...in short, the average Joe. These are the regular clients of a commercial portrait studio in a mall or busy downtown area. Not professional models who still look perfect upside-down. Dail Deri photographs these types every day, and in this workshop she shares professional techniques for photographing students, office workers, housewives, businessmen, babies, and entire families.

  • What's in a portrait studio - minimum size requirement of a studio and the essential equipment and accessories
  • Basic light set ups for portraits
  • Taking indoor portraits with studio lights or compact flash
  • Correcting subject's imperfections through lighting and posing
  • Posing your subject
  • Individual, couple, and group portraits
  • Investment for commercial studio or on-location portrait photography services

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Photo Editing & Management with Adobe Photoshop Lightroom (3 days)

This course is designed for serious amateur and professional photographers who want a program that can managed their images, edit them in easy steps using industrial strength tools, and showcase their work—all in one software with intuitive interface. Photoshop Lightroom is the professional photographer’s essential toolbox from Adobe intended to process not only camera raw files from almost all digital cameras but also psd, jpeg, tiff and dng files.

  • Lightroom work area, panels and tools
  • Managing, sorting and classifying images
  • Editing images
  • Presenting images using slideshow
  • Utilizing the color-managed printing tool
  • Showcasing your portfolio via Web
  • Integrating Lightroom with Photoshop

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Who should attend

This course is for beginners.

Prerequisite

There's no prerequisite but each participant is required to bring their own camera.

Terms and Conditions

Thirty percent (30%) downpayment is required upon registration. The balance can be paid in installments (cash, check or credit card). Payment schedule will be given upon registration. Downpayment is not refundable but transferable to other people or schedule.

 

DATE(S):
  • Mar 1 (Wed), Mar 2–4 (Thu to Sat), Mar 21-23 (Mon to Wed), Apr 1(Sat), Apr 21–23 (Fri to Sun)
TIME:

9:00 AM to 5:00 PM

INSTRUCTOR(S):
FEE:

PhP 19,200 (USD 480). Package fee is about 35% cheaper than taking each course separately.

Includes materials, lunch and snacks.

Be sure to read the Registration Info before registering.

Register

Note: Your seat is not confirmed until we receive a 50 percent down payment.

Course Date(s)
Payment

Deposit payment at your nearest Rizal Commercial Banking Corporation (RCBC) branch, in the name of Philippine Center for Creative Imaging, S/A 1-249-91545-5. Fax deposit slip to 892-5281 with your name and class details. Surrender deposit slip on first day of class to get official receipt.

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Are you coming from outside Metro Manila?
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